Have you ever wondered how childhood traumas can be transformed into stepping stones for success? Tina Tower, an acclaimed author and entrepreneur, offers us a window into her remarkable journey. Founder of Empire Builder, Tina’s mission is to empower 100 women to build million-dollar businesses by 2025. Our connection sparked in Costa Rica at Jill Stanton’s Millionaire Girls Club retreat, and we’re thrilled to deepen this bond as we explore what it means to be a woman in business today.

Tina shares her inspiring odyssey, from battling childhood adversity to becoming a successful businesswoman. She credits her first psychic reading as a major turning point, sparking an activation that changed her life. We discuss her approach to business, marked by unwavering resilience and ambition, and the importance of shifting away from a constant hustle mentality. We then navigate through her personal journey of acceptance and growth, symbolized by a story about a $700 dress that signified a monumental mindset shift.

Finally, we delve into the power of consistent belief in oneself and the fear of failures as stepping stones to success. Tina shares her innovative strategies for instilling a growth mindset, and how she fosters this in her clients. As she supports her son’s pathway to professional golf, we get a glimpse into her personal development system. She talks about her vision of a large-scale speaking event and her connection to Sarah Blakely’s higher self, which propels her closer to her dreams. Tune in as we unravel Tina’s inspirational journey and her mission to reshape the world of entrepreneurship.

 

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Amber Annette:

Welcome to the Business Psychic Podcast, the show that helps you ignite your soul’s purpose, turn up your creativity and activate sales and marketing magic. I’m your host, amber Annette, and I’m thrilled to be here with you today to explore the depth of what it means to be a woman in business. I believe that business is more than just making money. It’s about making a difference and making your mark. So sit back, get present and let’s dive in and uncover the secrets to building a business with soul, purpose and magic. Welcome back to another episode of the Business Psychic. I’m Amber Annette, your host, and I am so excited today to bring to you not only one of my favorite clients, but one of my favorite humans. Tina Tower is an award-winning author, a serial entrepreneur who has founded, grown and sold many businesses and franchises. Tina has helped hundreds of women package their expertise into online courses and businesses and launched them to the world Through her program, her empire builder. She is on a mission and listen up to this mission To help 100 women build a $1 million a year business by the year 2025. Tina, I am so excited to welcome you onto the podcast and I know we were just joking about this offline, but this bio does not even. It doesn’t even scratch the surface on who you are and what you are doing for women in business all over this globe. So I am not kidding you when I say we need to get you a much stronger, better bio because you are freaking magical and that does not like. It does not even scratch the surface on who you are. So I’m so excited that this podcast gets to go deeper.

Tina Tower:

Welcome. Thank you, Gorgeous, I love you. I’m so happy to be here and so excited for your new podcast.

Amber Annette:

I know Like, yeah, so if you’re so, we’re recording today. It’s July 14th, so I think this is episode 10. So, brand new into the season. I’m loving it. I’m loving and I’m so happy that you’re, like, one of my first 10 guests, because, even though we haven’t been connected all that long, our connection is so deep. And I heard this quote once where it was like you can’t judge a relationship by how long you’ve been in that relationship, but by how deep that relationship goes. And that, to me, is just like where our friendship is and where our relationship is is that, even though we haven’t been in a long one together, it’s been deep, it’s been beautiful and I’m so excited to watch it grow too. So let’s just kind of tell our listeners here, like how we met, how we got started, dive in. You tell the story girl.

Tina Tower:

I’ll tell the story, so you messed with my mind in all of the right ways. So we met for the first time in Costa Rica. Can I be like super honest.

Amber Annette:

Yeah, you are super honest.

Tina Tower:

Oh yeah, okay. So we met for the first time in Costa Rica at Jill Stanton’s Millionaire Girls Club retreat. It was the first time off the island from Australia. We’re on lockdown for 11 million years, so it was really nice to get this, see all of these new people and have all of this vibe. Amber walks in. I’m like I don’t know who I’m gonna meet here. She walks in in this bra I wanna say Like lacy bra tight. I think it was like a leather mini skirt and these heels, with a blonde quaked hair and a red lips and she’s like right fuckers, like what’s happening, and I’m just like who on earth is this, this is so different to what I’m used to. And then she’s like I’m the business psyche and I was like, oh my gosh, this woman is going to be something else. And I was like, and we had conversations and I was like, okay, like yep, you do, you, do you. I’m so happy for that. And then we had our session where you led us on a visualization and it was like by that stage it was like the last day, so I had come to not judge you by your mini skirt and bra anymore and realized this visualization there was 10 minutes long and it literally changed my life. Like I still it was a year and a half ago now and I still can’t quite verbalize in human language what happened in that session. You took us on a visualization that was just the most incredible thing that led to like this image at the end that shook so many beliefs that I held for such a long time. And people say, like change happens over a long time or it can happen in an instant, and I think I’d been kind of working on different things for a long time but not getting that click through, and then, like what you did just put me into this whole other state of being and I literally have not been the same since. And you like broke my brain in that session, like everyone was so worried about me afterwards cause I was like he’s crying. I was like crying like someone had died crying, and I think old me actually died in that moment, like it was. And I know that sounds crazy, but hey, we’re on the business psychic podcast so I can be a little crazy.

Amber Annette:

Yeah, this is normal around here.

Tina Tower:

Yeah, yeah, I can do that, but it was. I couldn’t even like Jill was looking at me going, are you okay? Like what’s happening over there, and every time I went to even speak a word I was just like I could not. I could not work out what was happening. And ever since, like that visualization, it literally I think about it every single day, every time I meditate, I go back to that place Like if I’m ever having self doubt and it was just so like it was the greatest gift you could have given me or anyone ever and I will be eternally grateful. Like how you did that in 10 minutes. I was like you are a magical, witchy, wonderful woman. And then so from there, I was like, well, obviously I have to work with you further. And then we had a beautiful three months or six months of working Can’t even remember Around three months. Yeah, it was a long, beautiful time that we got to really delve into all of that. But really for me, like that 10 minutes of shift was like the most phenomenal experience of that. So that is how we met.

Amber Annette:

Yeah, and I just wanna like so for those of you listening, when I took this group, this retreat, through this visualization, I brought them to an end and I never know my visualizations are always, of course, like a little bit different, but this particular one it was. You got to meet your future self, and I think it was your future self like maybe 34, like your end, not like the end of life type of thing, but your future self who was the highest version of you, the happiest version of you, the wealthiest, the healthiest, the happiest. And I remember you were like shaking. You were like physically shaking and crying Like you, and so I. When I look back and I think about that, right, even though it was a visualization, what it really was for you and this happens for a lot of women that I work with it’s an activation. It is really an activation of call it whatever you wanna call it like soul, spirit. It’s just. It is something that becomes activated in you where you have this overall, knowing that there’s so much more to this life. It is like the spiritual realm is there for you. It is magic, magic is real, and once it’s like, once you step through that, like you said, you’ve thought about it every single day since you can’t go back. It’s just like the day I literally found out in my very first psychic experience, where I had my very first reading, I got activated and I became a psychic and it was like I’m snapping my fingers. It was like in a snap, a light switch went on. It’s that moment of activation and some of us just have it and I believe I joke about it all the time. Actually, like with my psychic LMLM, where I’m like I activate people all the time, right, so, like I’m at the top tier, I’m activating all these people and you are one of those people who have now been activated and I would guarantee you that you probably go and take that energy and you ignite and you activate others, tina, and that’s what we’re all here to do, and so I’m happy I got to activate that in you. It’s been incredible to watch and I mean I just I am always in such awe of you and the amazing things that you are doing on this planet for women in business, especially because and I think this is where some of our bond and our connection comes to is that where you and me started from in life, where we are, is pretty mind blowing. Let’s just be honest, one of my things that I love to say is that I often say is, if I can get to where I am from where I started, you can get to where you wanna go from where you are, because we just so I wanna talk a little bit about that so our listeners can understand that no matter where they are, they can get to where they wanna be. And as much as I don’t love like digging up childhood wounds or trauma, I think it’s important to identify that trauma and that drama can really serve as a catalyst. So how has that shaped you? How did that childhood trauma and drama serve as a catalyst for you in the realm of business?

Tina Tower:

I think it was the entire catalyst and what we worked on for our few months together was letting go some of those beliefs that came from that that did. One of the issues that I had with letting it go was what I came out from my childhood with served me so well to create the business that I created and to get to where I wanna go. I have to kind of let all of that go now and it is really hard to let go because it did serve me so well and it’s a driving force. So I left home when I was 13 for the first time and then to me business was a way people find religion and different things when they’re in like vulnerable states and they need that support. And when I was 16, I found Anthony Robbins and Robert Kiyosaki and I got into personal development like a freaking cold. I was like sorry there for it and had this whole like my mind was blown by this notion of what was possible and if you can dream it, you can achieve it. And I said about going I will outwork anybody, I will be the hardest worker in the room, I will buy my freedom and nobody will be able to take any of that away from me ever again. I will tightly control every situation. I will make it just how I want it and I will get it and that kind of started a whole lot of problems but also a whole lot of good. So I started my first business when I was 20 and I was the youngest female in Australian history to ever start a franchise company. Like there was a lot of things that I did really young because I just had, like, this grit and this blind ambition to go. People could knock me down and we were kind of talking about this a little bit before we hit record in going the resilience that you get that a lot of people in business start with and they get step back, so they get rejection, so they get strangers on the internet saying things or anything that happens and they get disheartened and kind of get knocked down and take a step back and slow their flow For me. In my mind I was like this is nowhere near as hard as what I’ve been through as a child. Like I got through that. That was really hard, that sucked. You can’t throw anything at me. I got it. I got it. It’s easy compared to that. And so the thick skin that I developed through that was really like gave me an armor that I could wear to develop the business to the level that I did. And then it wasn’t until really I got into my 30s that I was sick of sprinting. Like I’d been sprinting and holding on so tight for such a long time. Yeah, and I was like I don’t want to, like you know that whole what got me here doesn’t get me there, like I don’t want to live like this forever and trying to undo that. I’m 39 now. I feel like it’s been like a decade long thing and going how can we let go of those beliefs that have worked so well to give me the life that I’ve got now, so that we can have more easier, more relaxation, like more space in there, cause I’m very, very driven and very ambitious, of which I don’t want to let go Like that’s just who I am, but I don’t want to do it from such a place of everything, so stressful and so desperate all the time.

Amber Annette:

And that place that’s been interesting. You know, that place of have to and hustle and work hard. You know, I heard you say that in there Like I think, when I think, when, at least for myself when I look back I couldn’t wait. You know, I had a super dysfunctional like life with my mom and my dad and I mean we never knew where we were going to be living and I couldn’t wait to get my first job because I knew it was like security even at and I was like 14 years old I already had a baby, my goodness, you know. But I could not wait to get my first job so I can make my own money and, like, create security for myself and my baby that I had at the time. I mean so. So that created some beliefs though for us, right, like some of these. You know, when you were talking about, like we used to wear these, this armor that that at least I did, this armor that you talked about, I used to wear that as like a badge of honor. I used to like. I just wrote an email about this Like I used to think it was like the fact that I was always the strongest woman that I knew was like that was a good thing. It’s not. I don’t want to be the strongest woman anymore.

Tina Tower:

You know I and how much you can achieve Like I used to be so. So, like everyone does this in a normal week, man, I do that in half a day, like look at me, go, like just yeah.

Amber Annette:

I know.

Tina Tower:

No one’s giving out awards for that, but in a way, I have no doubt that the business that I created was as a result of that. So it has. It has served its purpose, but it now can let go because, like you said, like my mind is blown on a daily basis now in going. You know, we always have big dreams but there’s never any guarantee of success. And I will, like yesterday. I’m in Nashville at the moment as we’re recording this and I walked down the street and there was a dress there that I loved, that I saw in a window and I was going that is the most beautiful dress I have ever seen. And I went in and I was like so a lot of American sizes like especially for the nice designer dresses, they make them teeny, teeny tiny, of which I have quite an ass and some decent size boobs and Was like there’s no way they’re gonna have the size. And I looked on the rack and they had size zero and size two and I’m like, okay, so it wasn’t meant to be anyway. The lady came over and she’s like you know, can I help you at all? I thought I need a bigger size. She said the one on the mannequin is a three. Do you want to try it at size as big? As normally I’m a four and I tried it on and it was a perfect fit and I’m like, oh my god, this is the most beautiful dress I’ve ever had. The price tag was seven hundred dollars. I’m like the most. I think the most expensive article of clothing I’ve ever bought is about two hundred dollars, so I’m like this is crazy. However, I flew to the States in an economy seat because I wouldn’t pay for business class, because it’s really hard to get right now and I’m like justifying in my mind going well, I saved all that money by not buying a business class ticket, so I’ve got really bonus money.

Amber Annette:

Yes.

Tina Tower:

Money. I’m like you know 14 hours of Discomfort on a flight for like a lifetime of being able to wear this dress. That’s how I justified it. But I bought it and I had this moment of walking out of the store with all of these beautiful things and going In. What world did I ever think I could walk into a store in Nashville where I’m here on a trip doing everything that I love Country music playing and coming out with a designer Zimmerman dress? And this is my life? Like what the fuck? This is Crazy and I just kind of I would have looked like a crazy person if people saw me, because I’m like walking down the street, the smile on my face, just like look like an opening montage of a romantic comedy when the, where the chicks just like look at me, go with her shopping bags and like, yeah, but you know, isn’t that also kind of sad, at the same time that we think it’s crazy to like showcase how happy we are. Yes, yes, you know I’m like told actually often on the internet that like it’s hard to trust how happy I am and people like you Need to show the downsides too, but I do have a very happy baseline disposition. I often think, gosh, if you knew my real life. My real life is so much better than it is on Instagram. I don’t do it because I think people will hate me.

Amber Annette:

Yeah, haters hate happy right.

Tina Tower:

Yeah, I know I’m like this ain’t got nothing on the fun that is my life.

Amber Annette:

Yeah, no, I, I get it. You know when you were talking about, you know business and like where you are and I I want to touch on your mission I am obsessed with it of helping a hundred women make a million dollars. Like, how did that come to you? Where did it come from? I want to like, I want to talk about this.

Tina Tower:

Yeah, so it’s kind of all my businesses that I’ve had have had this element Running through it constantly, because I think, because of where I came from, I really Want to help women that want the opportunity to make it easier and available and accessible to them. And how this current mission came about with what I do in her empire builder was I was writing my book million dollar micro business. That was about how to package your expertise like it’s a pretty I shouldn’t say it’s a great book. It’s a pretty dry book in terms of like it’s a how to like how to get all of this and put that in there. And as part of it, I was researching like the different levels of how many women have million dollar businesses, and I spoke to kajabi, which is the platform that I used for my online courses on, and 17% of million dollar users were women, but something like 60% of users were women, and so I’m going. So all of these women are starting businesses. And then I started to look at other business stats too and so many more women than men. Like women are starting businesses at a faster rate than men are, but they’re not making anywhere near the money. That, wow, and so a lot of that I think was was really from the belief system around what it is to create wealth and that creating wealth is somehow greedy. And so many women come up to me and ask me about you know how I parent at the same time and do I feel like I’m taking away from my kids by wanting to run this successful business and all this, and so really what my whole Mission is is the million is just a just a figure, really like it’s it’s symbolic of a figure, but it’s not really about the million. What it’s about is is helping women to not go this or that, but this, and that we can have a life that has it all, and Part of that is identifying what life that actually is, because the woman next use idea of having it all is probably very different To the woman on the other side, and a lot of people look at my life and that’s not their ideal life, but for me it’s like perfect. So it’s helping enable women to go. Let’s use your business like do good work with good people and use it to make something awesome in the world.

Amber Annette:

That’s going to give you that freedom or insert whatever it is that she wants Freedom, time, energy, money, happy, like, and I think that’s just that it, for me too, just being having an entrepreneurial spirit, you know, like a business gives me like, oh, just the expansion and the transformation all the time, being able to like, follow curiosities and put what I want out into the world and say what I wanna say and sell what I wanna sell. And just the fact that you help so many women do that, tina, it’s just, it just sets my heart and soul on fire.

Tina Tower:

And it’s just amazing.

Amber Annette:

I’ve been in, yeah, I mean, and I’ve been in your community and the women that you are helping in there are just, they are game changers themselves. You, you are creating your own.

Tina Tower:

And they’re really nice humans.

Amber Annette:

They’re amazing humans, yeah, I mean, it’s just amazing. So and I know like inside her empire builder, you help a lot with strategy.

Tina Tower:

you help a lot with you know the planning and the structure but I laugh at these because it was always like dial down the strategy every now and then, tina, like follow the dial up. The intuition I’m like must follow 90 day plans.

Amber Annette:

Well, that was gonna be my next question to you is you know when you’re working with these women, you know how much is strategy versus mindset, would you say. Maybe you know how much is it that you’re like working with them, and then for yourself I would. I’m really curious now that you know we haven’t worked together for about a year. So how much of your, of your planning is strategy versus throughout your day, strategy versus the mindset?

Tina Tower:

I do both a lot more now, probably my first 15 years in business. I was like 90% strategy, 10% mindset, because I was like my mindset is good, my mindset is serving me. Well, I got this. Yeah, it was kind of like that whole masculine catch me, if you can, I’ll outwork everyone, like let’s go. And I was committed to that way of thinking, like it was like and it serves you. Yeah, I get it, it’s served me. Yeah, but there’s limitations that I want to overcome to kind of go to that next level. So what I found was I reached my edge of where that was going to be able to get me to and I want to do big and I want to do better with that. So how I operate personally is I follow Traction, the book from Gino Wickman, traction Rocket, full Fuel, the EOS system. That’s very much based on still having those like five year plans, one year plans, 90 day action steps, and I love that structure. Like the structure not only gives me a semblance of safety, like lists of my love language, and I feel just so good with a solid color coded list, like if I’m feeling overwhelmed, if I’m feeling any sort of out of sorts, I will sit down, I’ll do some journaling, I’ll make myself a nice list and all is right in the world again. So I do trust that process and it also enables me. So not from just an emotional point of view, but it also enables everything in my business to get done when it should, so I never miss anything. We’re crazy consistent in our business and I think that has a lot to do with the success. So we always like nothing ever creeps up, Like I hear people all the time go that launch kind of snuck up on me. Yeah, no, that doesn’t happen, Nothing’s seems to be on you. No, it’s all planned, it’s all there and so I love that. And so I try to impart that inside of my membership or in Pi Builder and we do a lot of strategy. But I know I’ll be combined. I’m like should I say this or book up? But I know I fall down in like mindset teaching. So I bring people in to teach mindset because a lot of my attitude, I am missing a couple of bits in my psyche and one of those connections is one the fear of failure. I don’t seem to have that, like other people do, and I find that hard to understand. So people are like but what if I fail Again? You’re not doing it. You’ve got a hundred percent failure rate right now. Like, if you want the thing, do the thing. Like, just want the thing, do the thing. Simple, go do it. Like I find it really hard to understand how someone can want something for a year, like in my case. Say, someone wants to start a course and they joined my program to start a course and a year later they haven’t started the course. And I’m like, what? Why? You want the thing, you do the thing. So I’m really quick on pulling the trigger on Any idea I have. I’m an action taker and I have no qualms in. I might have five ideas. Four of them might fail. One of them works like stupendously and I’m willing to do that and I don’t ever get disheartened from that. So in my program I bring in mindset people to help people get unstuck, because I realize that not everybody well, most people don’t have that ability to just action, take four flat on their face and again, I think that is a result of what we went through as children in going. I very much believe that I have the ability to get up Like I know I could lose everything next month and be back to baseline and I don’t want to, but if I did I would be right back where I am again in maybe two to five years, like there’s. I very much trust myself to be able to bounce forward and recover and so I don’t have the fear around the failure like a lot of other people do. And that’s sometimes to detriment, because sometimes I’m like I’ll do this and I’ll do this and I’ll do this and it’s like, girl, calm your farm, slow it down.

Amber Annette:

It’s a gift and a shortcoming all in one, and I get it. I often say to my clients, like we fail forward, because it’s the failure. I learn from it, I grow from it, I expand from it, and then you keep going.

Tina Tower:

And there’s no one that runs a successful business that can’t give you, like, a long list of all of the ideas that they’ve implemented that have not worked out. You just don’t see them. You only see the things on the front end that have worked.

Amber Annette:

Yeah, and, and it’s the mindset that leads to the belief in yourself. And I think if there is anything that I would attribute my personal success, maybe you feel the same way it’s that I just believe. I just believe in myself, I believe in my gifts, I believe I’m meant to do this, I believe in my business, I believe in my mission and I know that that is the thing that sometimes, when I am failing at something, it keeps me going. So do you think the kind of same thing for yourself? It’s all about the belief.

Tina Tower:

Yeah, I think it’s the belief and I know I also have a lot more of a pragmatic brain, which I know frustrates you a lot, but for me it’s the proof as well in going like I have enough proof. And I think a lot of people don’t let themselves start to develop that proof. They want to go from zero to hero and I know like I can do little incremental things, like I still do them every day, of things that I’ve never done before, that I don’t know what I’m doing, but because it’s like that next little step and then if whatever happens, you prove to yourself you’ve got this, you can do this. Okay, I’ll go again Like it’s. It’s not so much it’s a belief for me, but it’s also I need to prove it to myself, which is what has made it so hard to change my beliefs as I’ve gotten older. It’s, you know, like a lot of what we worked on together, which you can you can talk to, is like not the less I work the more I make, but the whole. You don’t have to be grinding all the time in order to run a super profitable the business. And that’s been really hard for me because I have proof that the opposite is true in my experience, and so what I’ve been doing is like searching for all of these case studies to like, prove me wrong. I’m talking to all of these different people that have really successful, profitable businesses going okay. What does your day to day look like? What does your team structure look like? What is your org chart? Who does what? How do you hold them accountable? Like all of this to get proof that it is possible. So I need, like, the belief, but I also need the proof.

Amber Annette:

And how is that proof finding going? Just curious.

Tina Tower:

She’s like and how’s that working out for you?

Amber Annette:

Yeah, let’s hear about that. That’s maybe maybe for maybe for another episode. Yeah.

Tina Tower:

So it’s. So it’s pretty, it’s pretty good actually, but it’s it’s like people with confidence and doing the things that they don’t Like I’m. I’m in this area of going, I have to. I can’t just like cut and run, but it’s like I don’t work Fridays now. So, I’ll take Fridays off and I’m like, all right, well, that didn’t affect the bottom line. What if I take Mondays off? What if I stop at 4pm, like it’s just those little changes, and then test and measure and then I’ll go, because I’m a data girl, I have a spreadsheet for it, even Amber.

Amber Annette:

Oh gosh, here we go, here we go with Excel spreadsheets. That’s in, that’s amazing. Well, I I want to dive in. I’m starting to have some stuff come in for your business here that I am like, ready to do a business reading around, but if you had, you know, one strategy, I’ll let you give somebody some strategy here on the call. Thank you, if you want. We’re going to give someone a little bit of strategy that could empower her to take some bold action towards her business goal and towards her business dream. What would be like one thing that you would give?

Tina Tower:

Depends on the business, but the one thing that I think makes the biggest difference for people is when they start to show themselves. We always have these preconceived notions of who we need to be in order to show up and what we need to do. But when people just show you like come as they are, magic happens in just going. What is one simple thing like not, not, okay, I’m going to get into building my business, so I’m going to start a podcast, go live every week, redo my brand and create a new website. Like it’s too much. Just one thing, like maybe it’s go live for the first time as you are, like you know, if you were I actually love makeup on it. You don’t don’t One of the biggest pivotal things in the change of my business, because I did franchising when I was in my twenties. I had this notion of what a professional businesswoman used to be like, and I used to wear, like you know, the black matching suits. I don’t wear black, I don’t like black and I don’t like suits, and I’d like do my hair and wear makeup, and I looked like a clown because nobody ever taught me how to make up one. And then when I sold that company and I started this business, I was like you know what I don’t want the. I don’t want the pressure of having to be someone that I feel is not aligned with who I am, and so I don’t wear makeup and if it’s a really special occasion, I put some mascara on and some fancy lip gloss and I’m like look at me going. Yep, you know my hair is usually popped up, but what it means is that when I want to go live or when I want to do something it’s not a big deal I can just whip out my phone and do it, because when I started speaking, I found that I was always like really doled up and then people would see me in real life and I swear I’d look at their fate. They’d be like what happened to her face. She looks really tired. So I like I think, come as you are and it makes it so much easier because you’re more comfortable and just being yourself and people will resonate with that or not, and either one is fine.

Amber Annette:

I love that Come as you are. I can even take that as a dose because I love I mean, I show up in my business. I love writing, like great writing, email or great content. I know like I love writing, but I never go live and and I don’t know why, but like I, I could write emails all day long, I could create content on social media, I could write a book I could like do so much with, but I never go live. So I’m going to such a great way to connect. I know I’m going to take, I’m going to take some Tina advice here. I’m going to take some Tina strategy and I’m going to implement come as you are and at least maybe once a week. You know, I think that’s the other thing. I see a lot of women. They want to go like I wish I had a like better way to say it like balls to the wall, right With I’m going to go live every single day. Yeah, and then I’m just going to try to go live once a week now. Yeah, yeah.

Tina Tower:

Just because this is the other thing. Is that so I’m going to say adding on yes, consistency is what makes the biggest difference over time. Like everyone, we’re living in this culture that’s, like you know, especially the industry I mean, of course, creation, where it’s like you know, do a six-figure launch your first time out. That doesn’t happen if you’re starting from zero, Like it’s not going to. It’s very, very rare that that happens. And so a lot of people come in, they go balls to the wall, they do all the things like $10,000 and they’re like well, that wasn’t worth all the effort. I’m giving up. $10,000 is $10,000, though. I remember my first launch I made $11,000 and I’m like this is the greatest business model ever invented. But it’s the consistent things that you build on over time, like if you play the long game and you’re like you know what over the next two years, I’m going to get a foothold and I’m going to build this. If you’re consistent over two years and no matter what you do the things that you know you need to do in order to get there, you will get there. But it’s too many people come in hot and then get disheartened and give up and think they’re missing something, but they’re not missing something. It’s hot, it’s not easy, otherwise everyone would have multimillion dollar businesses.

Amber Annette:

Yeah, yeah, I feel you there, girl. This was amazing. Thank you so much. Are you ready for your business reading? Yes, ok, so for those of you listening, so, if you’re, if you’ve been listening to the other episodes, you, as the listener, know the question that I will ask her at the end, but Tina does not, has not yet listened to the podcast. So so I also have an important question to ask you at the end of the podcast, which is I’m already getting truth bumps around, so I can’t wait, but I’m going to tap in here, I’m going to take just a second and and I feel already like, in a way, you’re not going to like what I have to tell you I feel, in a way, you’re going to be like God, do I have my number? Why do you always have to do this to me? But I feel something new, something new starting to stir, whether it’s like a new division of your business, or actually I would even say almost a separate new business starting to emerge. Her empire builder, I can tell you right now, is going to continue to flourish. It’s going to continue to grow, you’re going to continue to serve, and I see the most amount of millionaires created out of her empire builder happening in 2024 for you, I would say. I want to say I’m going to say between seven and eight next year is the number that I see. So I don’t know how many you’ve already created inside of that container, but that between seven and eight and 2024 is going to blow your mind in 20 what’s going to happen. But there’s something else, tina. There’s something else that is either a already starting, so we’ll see here in a minute, and if that, if that resonates, or if you’re like nope, I’m open for it, but it feels like there’s just something more, and it feels to me, believe it or not, like there is something coming a book, a course, a program, a branch of your business that is more about the inner journey than it is about the strategy to business. So I’m curious is that something that you have been thinking about, talking about?

Tina Tower:

Is that resonating at all here, I mean, we’ve been, we’ve been thinking about that for a long time. Hashtag, the happiness system. We can combine both the worlds. So that was one, do you?

Amber Annette:

have a spreadsheet for happiness, just out of curiosity.

Tina Tower:

I mean, I don’t want to say Do you have? Yes, I do, yes, I do, and it serves me very well. Yes, I do so. I, I mean, I love personal development. I always feel like business is my, is my, gift. I always feel like, when it comes to the inner journey, everyone’s so different and so personalized that I don’t want to project that on everybody, but I am so open to sharing my system.

Amber Annette:

Yeah, I’m telling you right now there’s there’s something coming for you for sure around March of next year, with this, it’s just going to become an entrepreneurial itch. You can no longer just not scratch for sure. So the other thing that’s coming in for me, though, is something to do with kids, so I see like it feels like there do you have in this is something we’ve ever talked about, but do you have a, I feel like maybe a passion project starting or like something with kids, anything like that for you?

Tina Tower:

Well, yeah, in a way. So my son is 15 and he has just designed his pathway to pro and wants to be a professional golfer, and part of my new hiring system is to frame me up to travel around the world with him playing golf and letting his dream try and take shape and fruition, which is a whole change of lifestyle for me and a reason that I need to stop doing it how I’ve been doing it, because I want to be there for him. I want to give that as much of a go as he wants it to. You know the huh, that’s that.

Amber Annette:

Well, when I said kids, I saw an image of your son with a surfboard. So, and I just know that he serves right, like, so that’s why. So why would the universe show me that image of him with the surfboard? Because that’s how I knew it was your kid, because I know that. So I, I love that and there’s more like. There is, like, I feel like him becoming an entrepreneur is going to happen very quickly. You know the inner game of business. There’s something about that for you with this, like you know, I don’t know if you’ve ever read that book, the inner game of golf, or if he’s ever read that book, the inner game of golf, but the universe gives me the inner game of business and so you can explore those those things, you can play with those and see what comes up for you. And I also see a, the biggest speaking event that you’ve ever done for yourself in November of next year. It feels like a big ass stage girl. So congratulations to that. That’s. That’s going to be in November of next year, so you’ll have to let me know when that hits, for sure.

Tina Tower:

Yeah, it’s so fun.

Amber Annette:

All right, Are you ready for a question? Yes, if you could connect with anybody in spirit and receive a message from them. Who would it be? Now I’m talking anybody. I’ve had guests on here. I’ve connected somebody to Steve Jobs. I connected Jen Spivak to Marilyn Monroe, so I’m not it doesn’t just have to be a past loved one. It could be anybody that you would love to receive a message from.

Tina Tower:

Sarah Blakely.

Amber Annette:

So this is different because Sarah Blakely is, of course, alive. So that means I’m going to connect to the soul level of Sarah, even though Sarah is alive, to her energy, to her higher self. For you here, you even threw me off a little bit here.

Tina Tower:

Sorry, I didn’t realize I was supposed to be going. No, there’s no rule.

Amber Annette:

There are no rules to connecting to energy and spirit, girl. So the first thing that comes to me is you’re already there. Whatever this she’s showing, her higher self is showing me that you’re already there, tina. Stop thinking that you are not there, stop thinking you are not her, stop thinking that something more has to happen in order for you to like be at like. You’re at the top, you’re already there, you’re already her. And I get this image of you with. She’s showing me you with a white coffee cup that has some type of black text on it, and you’ve got these bookcases behind you. And she’s saying you look so much to all of those other people that have those books behind you, that the authors, the experts. It’s just it’s time to stop looking to those books and it’s time to start looking within. That’s Sarah Blakely’s highest self for you.

Tina Tower:

You. I love to end you, thank you.

Amber Annette:

You’re so welcome. I’m so grateful for you coming on to the show. Thank you so much. Thank you to my listeners and anything else. I think we’re good. I think we’re wrapping up here, so thank you, tina. And there will be tons of ways for you to connect with Tina and to be a part of her community inside the show notes. Make sure you follow Tina on Instagram Tina Tower. All the things are going to be in the show notes and thank you so much for listening and until next time, go be in your magic. Thanks for listening to this episode. I hope it inspired and ignited your entrepreneurial spirit, in turn of your intuition and trust in the universe. Make sure to check out the show notes section for access to my transformation suite All of free resources, tools and content to help you grow your business while staying true to your soul’s purpose. Until next week, go make some business magic. Full sister.

Tina Tower

Tina Tower

Course Creator Coach, Business Strategist, Author

Starting her first business at the age of 20, that went from being a small suburban tutoring centre and educational toy store, to a licence program and then a franchise. After 5 years of franchising Tina opened 35 Begin Bright centres with 120 staff.

After Begin Bright was acquired by an International education company in 2016, she started business coaching other people to scale their serviced based business. Tina found herself repeating a lot of the same fundamentals again and again to people who were paying top dollar for private coaching. So, she put the repetitive content into an online course.It went off!

To put location freedom to the test, Tina set off to travel the world for a year with her husband and two children, visited 28 countries – all while growing the online business in a couple of hours a day.

Since returning from travel, her empire continued to grow and it’s been a revelation to her that this ‘little’ online business that she runs from home with a couple of staff makes far more money and has such a greater and wider impact, than she ever did in running a franchise company.

Tina has helped hundreds of people package their expertise into an online course and launch it to the world.

Her first book, One Life – How To Have The Life of Your Dreams was released in 2018. Her second book, Million Dollar Micro Business was released in 2021 and became a global success, hitting the best seller list in it’s first week of release and holding the spot.

Tina has won some cool awards like Telstra National Young Business Woman of the Year Award and Australian Business Champion and has been featured on the Today Show, in the Financial Review, on Sky Business and as a Business Woman to watch by Huffington Post.

Tina lives on a small farm on the Australian East Coast and from there, helps people to develop and grow the online digital business empires.

Instagram: @tina_tower

Facebook: facebook.com/tina_tower

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